Kirsty Good is a Director in Brunswick’s Business & Society team. She helps businesses understand the growing demand from its staff, stakeholders and customers to deliver social value, hand-in-hand with financial value.

She creates leadership campaigns to support companies play their role in making the world a more diverse, fair and sustainable place to live and work. Before joining Brunswick, Kirsty was Head of Campaigns, Policy and Communications at the UK’s biggest consumer website, MoneySavingExpert.com, working directly with Martin Lewis CBE. With the organisation’s mission statement – “cutting your costs, fighting your corner” – at heart, Kirsty led, and won, many of MSE’s major national campaigns during her 5 year tenure. Before becoming a campaigner, Kirsty spent more than 15 years working as a business, economics and personal finance news journalist and Editor for BBC News and Sky News.