A Biden Administration would offer fewer risk-free opportunities for executives to take stands on issues, writes Brunswick’s Raul Damas.
Regardless of their political leanings, voters agree that Donald Trump has refused to be constrained by the norms of the office of the president. He dispenses with White House habits and traditions as often as he honors them, delighting his supporters and angering his critics.
While this dynamic and its implications for the country has been well-diagnosed, less attention has been paid to its impact on the other kind of chief executive.
Corporate CEOs, particularly those based in the US, have spent the last four years learning a useful set of skills for engaging with—and avoiding criticism from—the President.