She advises her clients on reputational management, story development, stakeholder engagement and crisis response.
She joined in 2007. After studying Politics, Philosophy and Economics at Christ Church, Oxford University, she trained as a journalist in the National University of Ireland, Galway. She is founder of the Irish Media Network, in partnership with The Embassy of Ireland, London and a trustee of Pause, Creating Space for Change.
Aideen's clients have included McKinsey & Company, the Bill & Melinda Gates Foundation, Novo Nordisk, The Cleveland Clinic and ARM Holdings. Alongside her corporate clients, she has worked with leading institutions, such as the National Theatre and Aintree Racecourse, on their preparedness for high profile moments.