Joudi advises high profile corporates and government-related entities in the Gulf region on their communication strategies and campaigns, with a special focus on employee engagement and the real estate and retail sectors.

Over more than 10 years with Brunswick, Joudi was involved in a wide range of high-profile campaigns and launches, and has advised prominent businesses and publicly listed companies on a variety of financial situations and employee-related issues and activations.

Bilingual in Arabic and English, Joudi brings broad communications skills and a deep knowledge of the Middle East and emerging markets. She holds a BSc in Marketing Communications from the American University in Dubai and a Higher Diploma in e-Business from Pearson Edexcel.