Brunswick 


  • About Brunswick
  • Our expertise
  • Our people
  • Insights & Brunswick Review
  • Group companies
  • Careers
  • Alumni
  • Contact
  • Site map
  • Home

Insights & analysis

  • Feedback
  • Surveys
  • Talking Points
  • Reports
  • Brunswick Review Issue 7
  • Brunswick Review Issue 6
  • Brunswick Review Issue 5
  • Brunswick Review Issue 4
  • Brunswick Review Issue 3
    • Contents
    • Features
      • Standing guard for standards
      • A calculated take on trust
      • Hearing China’s voices
      • Follow the leader
      • High Fidelity
      • Custodian of a Scandinavian icon
      • Analyzing the union
      • Blogging in Brussels
      • Mobilize everything
      • After the deal
      • The cultural world after the crunch
      • Anatomy of an announcement
      • Show then share
      • Socially responsible investing pays dividends
      • Greater than the sum of its parts
    • Research
      • Digital media and the investment community
      • Trust no one
    • Different take
      • Orchestral maneuvers
      • Float like a butterfly, sting like a bee
      • Devil in the detail
      • Figures of trust
      • Critical moment
  • Brunswick Review Issue 2
    • Contents
    • Chairman’s letter
    • Guest contributors
      • Climate change contributors
    • Brunswick feature writers
    • Climate perspectives
      • Introduction
      • Let's lower the curtain on the high-carbon era
      • The role of progressive states and provinces
      • China's new green
      • 20/20 vision
      • A sustainable global economy
      • Norway's route to low emissions
      • Building work
      • Time to pay up for the ecological crisis
      • A movie... not a snapshot
      • Chemical reaction
      • The long & the short of it
      • Investors as stewards
        • Dealing with the damage
      • No short cuts, please
      • Policy and the investor
      • Time to recognise forest carbon
      • The new climate for business
      • Time for a new manhattan project*
      • A fashionable future
    • Conversation & comment
      • Mark Thompson
      • Arianna Huffington
      • John Kennedy
      • Wu Xiaobo
      • Oliver Michalsky
      • Rise of the global commentariat
      • Should CEOs Twitter?
      • Mobilizing 15 million voices
      • On/off annual reporting
      • Careful, it's on the record!
    • Features
      • Why circulation is irrelevant
      • Restructuring: building the best comms model
      • A guide to guidance
        • Guidance at Unilever
      • Communicating to public & private stakeholders
      • The governance of not for profits
      • Effective board engagement with shareholders
      • What makes a great corporate affairs director?
      • Gimme shelter? Or pump up the volume?
      • Reflections of a Latin American leader
      • EU Financial Services Regulation – Moving beyond the crisis
        • An EU regulatory perspective
      • The new lobbyists
      • Tackling Beijing's M&A block
    • Research
      • Are analysts and investors engaging with new media?
    • Art profile
    • Different take
      • The ties that bind
        • Corporate tie etiquette
      • Poetry
      • Leading through literature
      • What we're editing
        • The new zero
        • International book award
    • The last laugh
  • Brunswick Review Issue 1
    • Contents
    • Chairman’s letter
    • Guest contributors
    • Brunswick feature writers
    • Q&A feature
      • Milestones
    • The big debate
      • Editor’s introduction
      • 01: Stephen Green
      • 02: Sir Win Bischoff
      • 03: Anthony Bolton
      • 04: Glenn Greenburg & Joshua Slocum
      • 05: David Faber
      • 06: John Duncan
    • Features
      • Playing happy families
      • Is there a bigger role for business in South African society?
      • One chair, many roles
      • Dubai, the reputational challenge
      • Unsolicited offers enter the mainstream
      • M&A communications in a downturn
      • A cross-cultural communications challenge
        • Media
      • The missing link
        • Checklist
      • Washington, DC 2009: The new order
      • Hard times for corporate responsibility?
        • Environmental reporting
      • When should companies apologize?
    • Research
      • But what shall we tell the staff?
      • Comply or communicate?
        • Overview of results
      • A growing role for business to forge the CR agenda
        • A diverse agenda
    • Art profile
    • Different take
      • Selling the Papacy
      • The dangers of corporate kissing
      • Diary of a talent hunt
      • Tough times, straight talking
      • What we have been reading
        • Life of a European Mandarin
        • Snowball: Warren Buffett and the business of life
    • The last laugh

Contents

Add to download library
Add to print basket
Email this page
  • Go to download library
  • Go to print basket

Brunswick
Review
Issue two
Winter 2009

  • Digital Dilemmas – Mark Thompson and Arianna Huffington join the debate about online communications
  • Hank Paulson looks back on the credit crisis
  • Unilever’s Jim Lawrence on dropping “guidance”
  • Understanding China’s attitude to M&A
  • What you can tell from a man's tie

Climate perspectives

Climate change
and business

Fredrik Reinfeldt, Jürgen Hambrecht, Pierre-André de Chalendar and other leaders on their hopes for a solution


  • Conversation
  • Features
  • Research
  • Different take
  • Art profile

Digital dilemmas – Industry leaders, media commentators and Brunswick analysts consider some of the challenges of a fast changing online communications landscape.

Businesses around the world are grappling with the
latest developments in online media. In this special
section, Digital Dilemmas, we explore the threats
and opportunities.

Read more

Mark Thompson
Director-General,
BBC
Arianna Huffington
Editor-in-Chief,
Huffington Post
John Kennedy
Chairman, Chief Executive,
IFPI

Wu Xiaobo
Blogger on chinese
business and economics
Oliver Michalsky
Deputy Editor
Welt Online
Plus...
Rise of the global commentariat
Should CEOs Twitter?
Mobilizing 15 million voices
On/off annual reporting
Careful, it's on the record!
Features

Why circulation is irrelevant
Official numbers mislead, say Michael France and Justin Dini

Restructuring – building the best comms model
Jerome Biscay on how to help overcome one of the more fraught business challenges

A guide to guidance
Rebecca Shelley and Susan Stillings explain why companies should review the way they share earnings targets with financial markets

Communicating to public and private stakeholders
Hank Paulson looks back on the credit crisis

The governance of not for profits
Charles Saumarez Smith examines the relationship between trustees and directors

Effective board engagement with shareholders
Simon C.Y. Wong believes trust and pragmatism in meetings are crucial

What makes a great Corporate Affairs Director?
The function is much more critical than it used to be, says Jonathan Harper

IPOs: Gimme shelter? Or pump up the volume?
Patrick Handley offers timely advice to those about to take the plunge into public ownership

Reflections of a Latin American leader
César Gaviria talks to Rurik Ingram about his region's role in the world

Moving beyond the crisis
David Doyle and David Wright on EU financial services legislation

The new lobbyists
Brussels' image is in need of a makeover, writes Philippe Blanchard

Tackling Beijing's "block"
Tim Payne on understanding China's attitude to M&A


Are analysts and investors engaging with new media?
Amanda Duckworth, Jason Golz and Graeme Trayner

The ties that bind –
Communication through neckwear

James Furber on a very British phenomenon

Leading through literature
Martin Donnelly on what we should read into Kipling, de Maupassant and J.K. Rowling

Poetry
Sir Andrew Motion's new sonnet

What we're editing –
China's emerging financial markets

Jinqing Cai and Martha Avery reflect on the importance of good translation

The Art World Olympics
Brunswick Arts works with many of the world’s great art institutions and festivals. Here we highlight how the Venice Biennale engaged with the urban fabric of the city.

View Art profile


Chairman’s letter

Two topics dominate this second edition of the Brunswick Review: the increasing impact of...
Read more

Guest contributors

  • Mark Thompson
  • Arianna Huffington
  • John Kennedy
  • Jim Lawrence
  • César Gaviria
  • David Wright
  • Sir Andrew Motion
  • Stavros Dimas
  • Fredrik Reinfeldt
  • Pierre-André de Chalendar
  • Jean-Louis Chaussade

View more

Brunswick feature writers

  • Tim Burt
  • Lane Hudson
  • Sarah Lubman
  • Michelangelo Bendandi
  • Rurik Ingram
  • Richard Carpenter
  • Andy Rivett-Carnac
  • Amanda Duckworth
  • Jason Golz
  • Graeme Trayner
  • Michael France

View more




back to top
  • Brunswick offices:
  • Abu Dhabi
  • Beijing
  • Berlin
  • Brussels
  • Dallas
  • Dubai
  • Frankfurt
  • Hong Kong
  • Johannesburg
  • London
  • Milan
  • Munich
  • New York
  • Paris
  • Rome
  • San Francisco

  •  
  • Sao Paulo
  • Shanghai
  • Stockholm
  • Vienna
  • Washington DC
© Copyright of Brunswick Group LLP 2012
  • Terms & Conditions
  • Privacy Agreement
  • Accessibility
  • Site map